Thursday, 7 August 2014

Tennis Court. Ganni SS15

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So here we are – Copenhagen Fashion Week! Yay! The first day just ended and we've already got tons of great labels and designers. The first one on the go? Definitely it's Ganni. That youthful brand showed it's new collection for SS15 on a tennis court, where the models wore sporty, awesome dresses and oufits. The main idea of Ganni is to create sexy and playful clothes which are not too tricky, not too fashion but very gorgeous. For the new season, we saw great pieces for active summer – white maxi dresses, green satin sweatpants, easy-to-go sequin gowns… and of course white trainers on the feet. What's better than that? Well, only the good styling. "At Ganni we don't believe in the idea of one single designer personifying entire collections again and again, we prefer exchanging ideas. We do that within the design team and together with other artists that inspire us. Together we blend past classics with the best of the present – to create collections that are sexy and vibrant."


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Original source: Design & Culture by Ed

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